Beer giant APBS brews up culture of togetherness for its staff

Some of Asia Pacific Breweries Singapore’s workplace amenities include an in-house bar for employees to enjoy its beers for free. PHOTO: ASIA PACIFIC BREWERIES SINGAPORE

SINGAPORE - Ms Tay Hui Zhi enjoys door-to-door transport to and from work, sparing her the hassle of squeezing onto crowded trains during her daily commute.

The senior supply planner’s employer is Asia Pacific Breweries Singapore (Heineken Asia Pacific), or APBS, which arranges for the point-to-point company transport that picks employees up from home and gets them back after their work day ends.

This is one of the ways that the beer giant provides a comfortable and nurturing working environment for its employees.

The company ranked third among the top employers in Singapore, according to the Singapore’s Best Employers 2024 survey, which is a collaboration between The Straits Times and global data firm Statista.

Some of its unconventional workplace amenities include an in-house bar for employees to enjoy its portfolio of beers for free, a full-fledged gym with a yoga studio and a steam room.

Route to consumer head Terence Lim said the company has shaped his growth over the past seven years.

“The leadership team invested time and resources to provide insightful guidance on how to turn challenges into learning opportunities, with different stints in various commercial roles in other Heineken companies in Apac (Asia-Pacific),” he said, adding that he values the company’s people-centric culture.

APBS also offers a full-fledged gym with a yoga studio for employees to use. PHOTO: ASIA PACIFIC BREWERIES SINGAPORE

Digital product architect Li Zhannan appreciates the cross-functional learning opportunities across different operating companies in the region provided by the Heineken graduate programme, as well as the company’s robust leadership and people development training.

“APBS truly invests in unlocking the full potential of their people – myself included,” he said.

Mr Reinoud Ottervanger, managing director at APBS, lauded the employees’ commitment towards the company, as he hailed its recognition as one of Singapore’s top employers.

“Our people are at the heart and soul of APBS... Especially as we are operating in a challenging and competitive environment, it is critical that we recruit and retain the right people, highly motivated people,” he said.

Said Mr Shaun Ee, cluster head of people at The Heineken Company (Singapore and Myanmar): “Keeping our people at the centre of everything we do has enabled us to brew success for the past 93 years, and we believe it will continue to be a critical recipe for our future.”

Correction note: In an earlier version of this story, we misspelt Mr Terence Lim’s name. We are sorry for the error.

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